The following "Prodject" series of posts looks at ideas for managing a product project, and about managing a product in general. Although I will cite other sources, much of the discussion originated at a Ryma "Product Management View" (PMV) webinar (which I mentioned in a previous post).
To refresh your memory, here's the webinar description:
About the Webinar: Ryma's Aug 26th webinar will be presented by Donald McNaughton. Many have talked about Product Management being a Team Sport. Other's indicate it's a cross-functional effort including members of Marketing, Development, Strategy, Engineering, Services, Support, Operations, and so forth.
Few have attempted to integrate the various activities of these organizations into one corporate wide product initiative. Even fewer have succeeded.
Donald will articulate the business value of an Integrated Product Management effort, and identify common issues preventing success. He will share with us some of his approaches and explain why he recommends particular methods over others. At the end of the day, have you ever wondered if there was a better way? You know whole organizations aren't plotting against you, but maybe there are days when it seems like it? If so this is a webinar for you.
Next: who is Donald McNaughton?
