Update - ISC West takes action on booth babes

Last year, I posted some observations about the clothing (or lack thereof) at one of the booths at the ISC West trade show in Las Vegas, Nevada.

For some people, the use of scantily clad people in that one booth detracted from the professionalism that one would expect at a business show.

For other people, the criticism was ridiculous - "You guys clucking at this should take your skirts off" was one reaction.

Well, I learned a couple of new things this week.

First, the attire of the one company's "staff" at the 2017 show was against show regulations. 2016 guidelines prohibited "[a]ttire of an overly revealing, suggestive nature" such as "[t]ops displaying excessive cleavage."

Second, the people running ISC West have stated that they WILL enforce the 2016 prohibition in 2018. This was communicated to the Institute for Professional Video Management, along with the comment "It’s very important to us that our attendees feel comfortable during their experience at the show."

While this doesn't take care of the entire issue - it's best if booths are staffed by people that know the products - it at least takes care of the most offensive part of the 2017 display.

Incidentally, this change is not restricted to the computer technology world. Booth babes are also disappearing from the Geneva Motor Show, and #MeToo is cited as a possible reason.

However, it appears that there are still booth babes at the SHOT show.