Wednesday, March 19, 2014

Forget the article from .@marcwayshak - just look at this one sentence that he wrote

Recently, Marc Wayshak wrote an article entitled "5 simple ways to outsell your competition." It's an outstanding article with tips on focusing on customer needs.

But I'm not going to talk about the article.

Instead, I'm going to highlight a single sentence from the article that says more about business - and psychology - than most things that have been written today.

Here's the sentence:

We are all more comfortable selling to nondecision-makers.

Think about it.
blog comments powered by Disqus